Jenni Ahlapuro

I like beer, unicorns and video games. Head of Communications at Umbra.

See Umbra’s new HoloLens demo at Gamescom 2016!

August, and most importantly Gamescom, are finally here! This is definitely one of our favorite events and the sheer size of it is just massive! Umbra will be attending again this year, you can find us inside the business area (Hall 2.1, booth D022) where we have few exciting demos for you to see. The city …

Pokémon GO – Why AR is more exciting than VR

I guess everyone has heard about Pokémon Go already – after all the whole internet is amazed by this simple yet captivating game that’s got us all running after imaginary animal-like beings like crazies. The trick lies within location based augmented reality, which creates a totally different layer to the world we live in. Not only …

Umbra & Spotscale Presents: The Castle of Kalmar in HoloLens

We did some optimization for Spotscale a while back, as they had this huge 3D model of Kalmar Castle. The original data is 1,5M triangles which makes it kinda hard to run on any device. Our tech automatically reduced the triangle count to 72 000, allowing the content to run perfectly on HoloLens. Here is …

E3 2016 – Meet Our Favorites

The annual Electronic Entertainment Expo, or E3 as people usually call it, was held once more at Los Angeles Convention Center last week. Although we did hear a lot of rumors and leaks before the event, there was room for some surprises too. Here I’ve gathered a list of my personal favorites from press conferences and …

Games are not the system seller for VR

A while back, Sampo wrote about the challenges in developing virtual reality games. It’s no secret that almost all of us are passionate gamers. Obviously we are eager to see what the future will hold for VR gaming – other than horror experiences that is – as it’s a huge step in graphics performance as well. …

Why we need more powerful consoles – or do we?

I consider gamers quite lucky. We have tons of devices to play with, something for every taste and need. I jumped out of my #PcMasterRace life after getting bored with the constant component upgrading I felt I had to do in order to keep up, and have been a console girl ever since. I don’t …

Press release: Umbra jumps into VR game development

Today is a great day for us as we proudly announce our next project which will be something else entirely. As you may know already, we are big on improving 3D graphics performance especially in games and VR, but we haven’t actually made any content ourselves. This is something we have always felt sorry for …

Exhibiting at GDC is a blast, but also a lot of hard work

The annual Game Developers Conference is the most important event of the year for many in the gaming industry, and we’re no different either. With nine brave Umbrians we conquered the expo halls quite literally, as you could find us at three different booths. Also a lot of meetings were held during the days, and …